Precision Insights and Support Services For Precision Medicine

Health systems, academic medical centers and biopharma constantly seek to develop life-changing precision medicine and population genomics programs. However, many institutions face uncertainty about how to begin, lack dedicated resources and partners, and are uncertain about how to appropriately scale their programs, oftentimes unnecessarily risking costly delays or even program failure.

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Start Building Your Program

Today's rapidly-changing health care and clinical study landscape requires efficiency, agility and long-term foresight. We will work with you to design the path forward that is best for you.

Genome Medical’s detailed medically-actionable approach considers all facets of the genomics and/or precision medicine program and is optimized for scaling, sustainability and success with a quality patient experience throughout the entire genetic journey.

Our fully-customizable, comprehensive suite of advisory services from our Precision Insights team is designed to exceed your program’s expectations.

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Common pitfalls when developing
precision medicine programs

Planning inefficiencies

Overburdened staff

Cost uncertainties

Alignment challenges



Much More Than Just Advising

Not only does Genome Medical’s Precision Insights team provide an adaptable, step-wise, medically-actionable approach that considers all facets of the genomics and precision health program, but they also provide technology-enabled, digital recruitment and study development support for clinical research programs, including IRB protocol development and participant engagement.

Our expert advisors help your organization to:

  • Adopt best practices that create alignment
  • Anticipate and avoid common pain points that lead to delay or failure
  • Move quickly through all phases of the program journey — from initial planning and engagement to long-term support, management and beyond

Our methods enable and support partners, empowering and accelerating their ability to drive program success.

Our offerings:

Strategic Design &
Program Development

Supporting precision medicine programs:
planning, execution and getting started

Population Genomics

End-to-end solutions for clinical care, from recruitment and education, patient assessment, and test selection, to provider support, return of results and clinical care navigation

Value & Outcome Assessment

Structure system-specific value and outcomes assessments

From Concept to Launch

How Can We Maximize Your Capabilities To Reach Your Goals?

The road is rarely linear. Our experienced Precision Insights team analyzes and breaks down the key steps and helps you create quantitative and concrete metrics to measure program success.


We learn about your plans and goals. What do you want to achieve? For which patients? And at what scale?


We explore your current capabilities and needs in order to leverage your strengths and provide support to extend your workforce.


We help customize the program that's built for you: research, clinical or both? Population-wide screening, indication-based testing or both?


We support your engagement and recruitment of patients and participants: starting with education materials and consenting, all the way from enrollment to return of results.


We guide your design of efficient workflows to engage and educate primary care physicians — while not adding to their workload.


We explore options and help you select the tests that fit your program's goals. Whether it's a few genes or the whole genome, we help you get started with no delays.


Whether for hundreds or hundreds of thousands of patients, we can support your program with ready access to comprehensive genetic services: return of results, genetic counseling, physician support and clinical care plans.

Meet Our Experts

Our professionals guide your precision medicine program towards success and reaching its full potential.

Hunt Willard headshot

Hunt Willard, PhD

Chief Scientific Officer

Hunt has deep experience in genetics and genomics leadership in academia, health care and industry, building teams that span research, education and clinical care. Prior to joining Genome Medical, he was most recently director and principal of National Precision Health at Geisinger Health in Maryland and Pennsylvania, with a focus on design and implementation of large-scale clinical and research programs in genomics and population screening. He is the author or co-author of more than 350 scientific publications, co-editor of the Genomic and Precision Medicine book series and a longtime co-author of the textbook Genetics in Medicine. A former president of the American Society of Human Genetics, he is an elected member of the National Academy of Medicine and the National Academy of Sciences.

Erica Ramos headshot

Erica Ramos, MS, CGC

VP, Medical & Scientific Affairs

Erica is the vice president of population genomics at Genome Medical. She is responsible for developing the strategy, value proposition and overall approach to population-scale health initiatives utilizing genetics and genomics and is passionate about establishing genomics as a resource for life-long care and integrating broad-based screening approaches with indication-based diagnostic services. In her previous role as director of clinical and product development at Geisinger National Precision Health, she and her team developed and integrated scalable, efficient and innovative clinical programs and products to accelerate the responsible adoption and integration of genomics into preventive care and population health. Prior to joining Geisinger, Erica was an associate director of market development for Precision Health and Screening at Illumina and practiced as a clinical genetic counselor for 11 years. Erica is a nationally recognized leader in the genetic counseling community, serving as the 2018 president of the National Society of Genetic Counselors, the leading professional organization for genetic counselors, more than 4,000 members strong, and serving on the All of Us Research Program Advisory Panel. She is also an adjunct professor in the Genetic Counseling Department at Augustana University and shares her enthusiasm for genomics, genetic counseling and Wisconsin sports on Twitter at @ERamosSD.

Beth Denne headshot

Beth Denne, MS, CGC

Director of Education and Engagement

Beth is a board-certified and licensed genetic counselor, practicing since 2000. A leader in the genetic counseling community, Beth has served as president of the American Board of Genetic Counseling and on several committees for the National Society of Genetic Counselors. Prior to joining Genome Medical, Beth was the genetic counseling and education program leader for Geisinger National Precision Health. She previously served as director of genetic counseling services for Counsyl, Inc. During her seven years at Counsyl, she helped to develop and build the genetic counseling service, which incorporated new technologies and alternative service delivery models for telegenetic counseling into standard practice. Beth spent the first 12 years of her career at Johns Hopkins University Hospital as a Gyn/Ob faculty member in the Department of Maternal-Fetal Medicine.

Molly McGinniss, MS, CGC

Senior Director of Client and Partner Relations

Molly is a board-certified genetic counselor with extensive clinical and commercial expertise. She joined Genome Medical from Illumina, where she held market development roles focused on expansion of sequencing applications into emerging clinical markets through evidence generation and strategic partnerships. Molly began her career as a clinical genetic counselor providing prenatal, pediatric and adult genetic counseling services and has served on the Board of Directors for the Accreditation Council for Genetic Counseling (ACGC) since 2018 and has held additional leadership roles for the National Society of Genetic Counselors (NSGC). She received her Bachelor’s degree from Loyola Marymount University and her Masters in Genetic Counseling from the Boston University School of Medicine.

Jenna Petersen, MS, CGC

Lead Content Design, Education and Engagement

Jenna is a board-certified genetic counselor experienced in developing innovative and engaging content for large genomics projects. She is passionate about increasing access to genetic counseling and testing through scalable approaches to education and service delivery. Jenna joined Genome Medical from AncestryDNA, where she provided clinical expertise for the development of consumer-initiated genetic health products.

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Let's Accelerate Your
Precision Medicine Program

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Frequently Asked Questions

What kind of precision medicine programs does Genome Medical support?

There are many approaches to building a precision medicine program. We provide organizations with strategic assessment of institutional goals, capabilities and needs so that the program you build will be the right fit for you.

How can Genome Medical help my organization align clinicians across different sites or specialties?

We have worked with large multi-site and multi-specialty organizations, so we understand how this level of complexity can seem overwhelming. We will help you create strategies and provide support for the engagement and education of primary care providers and specialists alike.

How can Genome Medical help to prevent overburdening our physicians?

We prioritize creating workflows that integrate into existing patient flows. We design provider and patient workflows to create value and ensure support.

There are many tests and testing platforms available in the marketplace. Which is best for our needs?

Health systems have important goals and tests and testing platforms are not one-size-fits-all. Our strategic advisors will lay out an array of options to help select the best test(s) for your studies and patients, from launch to scaling.

We’d like to simultaneously build a research program and impact clinical care. Is it possible to do both?

Absolutely. We will assess your priorities and capacities for both paths, and establish appropriate timelines and roadmaps to bridge these initiatives.

How does Genome Medical help us assess short- and long-term value propositions?

We will develop a customized plan to assess impact and demonstrate the value of your program to your institution.

Trusted Partnerships

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Genomics Expertise and Clinical Research Program Support for BioPharma

We have engaged with a leading biopharma research study partner. Through this partnership, we are helping the partner bring new therapies to market by providing study design expertise, identifying key patient populations and providing comprehensive assessment and clinical care to research participants.

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Genomics Expertise and Clinical Research Program Support for BioPharma

The Latest from Our Experts

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Well-Rounded Precision Medicine Programs

Dr. Hunt Willard describes key thoughts and considerations for implementing a precision medicine program.

5 Steps for Bringing Patients Back for Genomic Health Services, Safely and Efficiently

5 Steps for Bringing Patients Back for Genomic Health Services, Safely and Efficiently

As the pandemic continues to challenge all of us, we’ve been giving a lot of thought to how health systems, hospitals and providers can guide patients back for genomic care. We have identified five key steps that we believe provide an excellent framework for ensuring that patients get the genomic care they need.

What Is Precision Medicine and What Does It Mean for Health Care

What Is Precision Medicine and What Does It Mean for Health Care

Precision medicine is a common term used in health care. But what does it mean? Learn more about what precision medicine is, what it is not and how this approach to medical care can be valuable to individuals, families and health systems when paired with clinical experts in genomic medicine.


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